Privacy

Last updated October 2026. This site is run by Whalen Enterprises dba MJ Whalen Associates.

What we collect

When you send the contact form, we keep what you enter (name, email, company, the kind of contact you are, and your message) so we can reply. We also keep which campaign or website sent you here, if any, and a one-way hash of your IP address that we use only to block spam. We never store your raw IP address.

Analytics

We use Google Analytics to see how visitors find and use the site, and only if you choose "Allow analytics." If you choose "No thanks," Google Analytics never loads. You can change your choice at any time with "Cookie settings" at the bottom of any page.

What we store in your browser

• Your analytics choice, so we don't ask again.
• The campaign tags from the link that brought you here (for example utm_source), so they can travel with a contact form message. This stays in your browser and is sent to us only if you submit the form.

How we use it

Only to reply to you and to understand which of our outreach works. We don't sell or rent your information, and we don't share it except with the services that run this site (our web host and, if you allow it, Google Analytics).

Your choices

To see, correct or delete what we hold about you, send a note through the contact form and we'll take care of it.